Received: from [5.144.178.236] (port=52932 helo=points.yourrewardsnewonlineinfo.com) by stodi.digitalkingdom.org with esmtp (Exim 4.87) (envelope-from ) id 1cdizp-0001iP-Az for lojban@lojban.org; Tue, 14 Feb 2017 11:42:45 -0800 Date: Tue, 14 Feb 2017 12:46:04 -0700 Reply-To: WalgreensRewards@yourrewardsnewonlineinfo.com Content-transfer-encoding: 8bit From: WalgreensRewards To: lojban@lojban.org Content-Type: text/html; charset=UTF-8 MIME-Version: 1.0 Priority: Normal Subject: Cust-No.206975457263 - Please Claim Your Walgreens-Points Right-Away Message-ID: X-Spam-Score: 3.6 (+++) X-Spam_score: 3.6 X-Spam_score_int: 36 X-Spam_bar: +++ X-Spam-Report: Spam detection software, running on the system "stodi.digitalkingdom.org", has NOT identified this incoming email as spam. The original message has been attached to this so you can view it or label similar future email. If you have any questions, see the administrator of that system for details. Content preview: Reward-Specials Hello lojban@lojban.org, Your Walgreens-$50 Points are Going to-Expire at the end of this week! [...] Content analysis details: (3.6 points, 5.0 required) pts rule name description ---- ---------------------- -------------------------------------------------- 0.0 URIBL_BLOCKED ADMINISTRATOR NOTICE: The query to URIBL was blocked. See http://wiki.apache.org/spamassassin/DnsBlocklists#dnsbl-block for more information. [URIs: yourrewardsnewonlineinfo.com] 0.7 MIME_HTML_ONLY BODY: Message only has text/html MIME parts -1.9 BAYES_00 BODY: Bayes spam probability is 0 to 1% [score: 0.0000] 0.0 HTML_MESSAGE BODY: HTML included in message 1.9 RAZOR2_CF_RANGE_E8_51_100 Razor2 gives engine 8 confidence level above 50% [cf: 100] 0.5 RAZOR2_CF_RANGE_51_100 Razor2 gives confidence level above 50% [cf: 100] 0.9 RAZOR2_CHECK Listed in Razor2 (http://razor.sf.net/) 0.8 RDNS_NONE Delivered to internal network by a host with no rDNS 0.0 T_REMOTE_IMAGE Message contains an external image 0.7 TO_NO_BRKTS_NORDNS_HTML To: lacks brackets and no rDNS and HTML only Reward-Specials
 

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One of the most, if not THE most renowned pharmacy in the world, Walgreens has one of the best success stories out there. And just like the pharmacy which it so proudly serves, the Walgreens logo has become a symbol of quality and acceptance pretty much everywhere it is found. Beginning as the result of a work accident in 1901, Walgreens has had a long and mostly uneventful history, managing to become the America’s sweetheart of chain stores. With more than 8,000 locations opened around the world, Walgreens and the Walgreens logo are truly at the corner of happy and healthy.
Walgreens Logo Design Elements

The main design elements of the Walgreens logo are, of course, the cursive text and the now-gone mortar and pestle. While the mortar and pestle are no longer part of the main Walgreens logo, they can often be seen by themselves, with the instantly recognizable W inside the hollow mortar.

Perhaps the most tumultuous part the Walgreen logo’s long history was the short time period when the company rightfully accused the Washington Nationals of having an eerily similar logo. The two logos were indeed very similar, and the case was settled out of court; however, we’ll talk about that later on. For now, let’s talk about the Walgreens logo history. Changes and Evolution

The pharmacy’s story started in 1901, as Charles R. Walgreen opened up a small neighborhood drugstore after cutting off the top joint of his middle finger. The accident happened while Walgreen was working at a local shoe factory, and it completely ended his athletic competition career. But had it not been for the accident, we never would have gotten the world-famous pharmacy. Very interesting is the fact that the company logo hasn’t really changed that much since its beginning. And that is despite the fact that there are no more remnants of the old logo other than the word ‘Walgreens’. How can that be, you ask? Well, let’s look at the history of the Walgreens logo and find out.

 

 

 

 

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Shape

The first company logo was the definition of simplicity. There were no images, no pictures, and no new, modern Walgreens logo vector png files. The original Walgreens logo simply consisted of the word ‘Walgreens’ written in gray, cursive script. A few more subsequent logos around the small town of Dixon, Illinois had that changed to ‘Walgreens’ written in white cursive on a gray background. The logo remained the same for fifty years, and nobody even considered changing it until the drug store became a franchise and started opening more stores across America. This was happening in 1951. Aside from slightly changing the original font and making it red, the biggest change was the addition of the blue mortar and pestle to the left of the logo. “The Pharmacy America Trusts” was also added beneath “Walgreens” so as to emphasize the fact that Walgreens could take care of all of their customers’ needs. It was also a marketing strategy to further cement Walgreens as the country’s number one pharmacy.

The third and next to last Walgreens logo came in 1983, and it only entailed minor changes. First of all, the “The Pharmacy America Trusts” slogan was removed so as to make the logo more streamlined. The mortar and pestle were also moved to the top of the Walgreens name and made the same color as the logo font.

The latest and current incarnation of the Walgreens logo is the simplest and least complex so far, at least since the original that first came to be in 1901. The mortar and pestle were removed completely, and that’s left is the Walgreens name. The lettering was also slightly modified, with the letters becoming less crammed together and a bit taller. Color

As for the colors of the Walgreens logo, they only started to matter after the 1951 shake-up. Aside from the fact that red was preferred so as to draw attention from cars passing by, there was also a well thought-out strategy behind choosing the eye-drawingly bright red color.

The red in the Walgreens logo and other Walgreens logo images is meant to symbolize the company’s strengths and what makes it more appealing to the worldwide public. It stands to represent purity, prosperity, vitality, and the flawless record of the company’s business responsibility.
Font

There really isn’t all that much to say about the Walgreens logo font, other than that it is a custom typeface designed specifically for the company. It only suffered two minor alterations since its original debut in 1901 – once in 1951, with the first rebranding, and once again in 2006.