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What’s in this Edition Demystifying Book Distribution for Small to Mid-Sized Publishers Now It's Personal Get Ready for Indie Days Academy Marketing Insights Series: Book Marketing in the Era of Algorithms Empower Your Authors to Sell More Books Program Spotlight Where to Find Us Social Spotlight Metadata Essentials Demystifying Book Distribution for Small to Mid-Sized Publishers It’s only a matter of time before the drones take over. But until then, most publishers will still need quick and cost effective ways to get their books to market that fit their business models. Whether looking for shelf-space in the big box stores, breaking into indie bookstores, or going direct-to-customers, publishers have a basically two standard distribution options—wholesale and full-service. The challenge many publishers face, is knowing which of these options is the right one for their business. There is a common misconception amongst small to mid-sized publishers that full-service is the only way to get the breadth they need to maximize sales. Not true. Want to know why? http://click.info.ingramcontent.com/?qs=587b6f143aad3f7954f697a63307dfe6fc8e3b52d13fbcee3c9fca02e2c9b61251c4cbacf1468126bf424d2dff08572f9f3f1a958ceffdf7 Read the Blog Now It’s Getting Personal We’re excited to introduce a new personalization option for your print on demand titles! You now have more options to personalize your books and build more dynamic content into your catalog. Perfect for one-off dedications, letters for reading groups, or to commemorate a special occasion. Learn more when you place a print order through your Lightning Source account. Just select “Personalize It!” on the order creation page. Get Ready for Indie Days Academy! You’re invited to enroll with some of the most brilliant minds in indie publishing for a fun, educational event of building productive connections and learning how to grow your business. School is IN for summer and has never been so cool . . . or beneficial to your indie publishing business http://click.info.ingramcontent.com/?qs=2514c6fbc93db849c5b504746d29e1ad28fa183892f3f0e655ebaf476d5b74f4e51e388aa876699ec9a039148ff995ff44a1657bbb6361ba Enroll Today! Marketing Insight Series: Book Marketing in the Era of Algorithms Making sure the right book marketing messages are finding the right audiences in all the right places has always been a challenge for publishers. Part of this comes from heightened competition—more books in the market. As a result, book marketing best practices are constantly evolving. As if keeping up with fluctuations in the publishing wasn’t enough. That’s why we’re launching this new book marketing blog series developed by some of the smartest content marketers in the biz. So when those tough book promo questions do arise (and they will), you’ll already be a step ahead of the competition. Our first entry tackles algorithms—the gatekeepers of content—and how you can work with them to make sure your marketing content is seen by the right people, at the right time, in the right places http://click.info.ingramcontent.com/?qs=acf522fc9ef3348c3e6dfcf779a7019b07ef01534a4d875a6fb44bf16cf643c9546fe2d52b7f5180178b0cf37959cc2a2ae8d99c5bf88e9d Get the Keys Empower Your Authors to Sell More Books By: Aerio, an INGRAM brand Publishers. It is time we had a chat. If you’re not giving your authors the support they need to sell more books, you are missing out on a ton of potential sales. The most successful publishers provide their authors with the tools and support they need to maximize book sales. You should be one of them. Get tips on empowering your authors to sell more books! Now, this isn’t to say you need to hold their hands. Simply open the door and give them a little nudge. Show them how their name alone, the person behind the masterpiece, can multiply book sales. http://click.info.ingramcontent.com/?qs=a15541aa494798bb90f9b9bb59d109cbecf652f08cd437a3f25301f7c4bb5c69abb817aa0bd25d74b3019aff1bc5a671c465df360bc518ac Read More Get more book marketing and promotion tips at the http://click.info.ingramcontent.com/?qs=ba2175d6fd258d968d091019813c64213b1cb24e0fcbd01a1d586a4c6062f2b954f868f0ec6cee5e676c267eba84cbf6eb76fc3dd3208e1c Aerio blog Where to find us Unite 2018! (ICRS) July 8 | Nashville, Tennessee http://click.info.ingramcontent.com/?qs=dc66a55c3db8f2736d6e706e770b1239d9c503aa4546db97dc45de9a729e304fcdb967780a4d9ab9e59fe2477baecb7fd150c96bc885ece9 Request a Meeting Social Spotlight Connect with us on social media. 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What’s in this Edition

Demystifying Book Distribution for Small to Mid-Sized Publishers

Now It's Personal

Get Ready for Indie Days Academy

Marketing Insights Series: Book Marketing in the Era of Algorithms

Empower Your Authors to Sell More Books

Program Spotlight

Where to Find Us

Social Spotlight

Metadata Essentials

Demystifying Book Distribution for Small to Mid-Sized Publishers

It’s only a matter of time before the drones take over. But until then, most publishers will still need quick and cost effective ways to get their books to market that fit their business models.

Whether looking for shelf-space in the big box stores, breaking into indie bookstores, or going direct-to-customers, publishers have a basically two standard distribution options—wholesale and full-service. The challenge many publishers face, is knowing which of these options is the right one for their business.

There is a common misconception amongst small to mid-sized publishers that full-service is the only way to get the breadth they need to maximize sales. Not true. Want to know why?

Read the Blog

Now It’s Getting Personal

We’re excited to introduce a new personalization option for your print on demand titles!

You now have more options to personalize your books and build more dynamic content into your catalog. Perfect for one-off dedications, letters for reading groups, or to commemorate a special occasion.

Learn more when you place a print order through your Lightning Source account. Just select “Personalize It!” on the order creation page.

Get Ready for Indie Days Academy!

You’re invited to enroll with some of the most brilliant minds in indie publishing for a fun, educational event of building productive connections and learning how to grow your business.

School is IN for summer and has never been so cool . . . or beneficial to your indie publishing business

Enroll Today!

Marketing Insight Series: Book Marketing in the Era of Algorithms

Making sure the right book marketing messages are finding the right audiences in all the right places has always been a challenge for publishers. Part of this comes from heightened competition—more books in the market. As a result, book marketing best practices are constantly evolving.

As if keeping up with fluctuations in the publishing wasn’t enough.
That’s why we’re launching this new book marketing blog series developed by some of the smartest content marketers in the biz. So when those tough book promo questions do arise (and they will), you’ll already be a step ahead of the competition.

Our first entry tackles algorithms—the gatekeepers of content—and how you can work with them to make sure your marketing content is seen by the right people, at the right time, in the right places

Get the Keys

Empower Your Authors to Sell More Books

By: Aerio, an INGRAM brand 

Publishers. It is time we had a chat.
If you’re not giving your authors the support they need to sell more books, you are missing out on a ton of potential sales. The most successful publishers provide their authors with the tools and support they need to maximize book sales. You should be one of them.

Get tips on empowering your authors to sell more books! Now, this isn’t to say you need to hold their hands. Simply open the door and give them a little nudge. Show them how their name alone, the person behind the masterpiece, can multiply book sales.

Read More

Get more book marketing and promotion tips at the  Aerio blog

Where to find us

Unite 2018! (ICRS)
July 8 | Nashville, Tennessee

Request a Meeting

Social Spotlight

Connect with us on social media.

Show us your favorite book cover by using the hashtag #PublishingForeword and your post could be featured in the next newsletter.

Metadata Essentials

We talk metadata a lot because it's super important and has definitive, real-world applications for your books. Want to know what those applications are and a few simple ways to implement them in your day-to-day?

Check out Metadata Essentials: Proven Techniques for Book Marketing and Discovery. Unlock more data insights and make hours spent crafting your metadata worthwhile

Learn More

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