Received: from nobody by stodi.digitalkingdom.org with local (Exim 4.87) (envelope-from ) id 1czR6x-0001cT-Pi for lojban-newreal@lojban.org; Sat, 15 Apr 2017 10:03:47 -0700 Received: from finderbraze.com ([80.79.117.153]:60055 helo=mail.yourstreamingnewupdates.top) by stodi.digitalkingdom.org with esmtp (Exim 4.87) (envelope-from ) id 1czR6t-0001bh-Jw for lojban@lojban.org; Sat, 15 Apr 2017 10:03:47 -0700 DKIM-Signature: v=1; a=rsa-sha1; c=relaxed/relaxed; s=dkim; d=yourstreamingnewupdates.top; h=Date:From:To:Subject:MIME-Version:Content-Type:List-Unsubscribe:Message-ID; i=jeestream@yourstreamingnewupdates.top; bh=IzYzVZikTq/LujRfAs2suAHiuag=; b=nlNhBfLaUIOPIdeL7EV89VZyqgo+1jltdPpFgMDvhuNVpqvBswcwL8dyOQPzQ1cBXmzxWmWh62eG 0L2Om6V9j1m0Q5dV5koID08hYyciFoACZ4GZr1+rn9VfBmkzINjoNYr00MK4FLgZktZDCAV7kZpo A/ujlcs3uvUVi5cxvZY= DomainKey-Signature: a=rsa-sha1; c=nofws; q=dns; s=dkim; d=yourstreamingnewupdates.top; b=hgmcbArwExKGG9eiYqKboqjMByB6Wd55Ghu6y1IU5x4XniGVzKDAkUdM2yXmGh6vYelFdzxD54VD 3BgOF0nAZp2anGiT8XfrcyGxSRKx5T508WrIWVF58Voh5QrMWgwi9hY92Z6UIYBdI6UYBK1UxT6w O11ge6xYp8KtrfsbWq0=; Received: by mail.yourstreamingnewupdates.top id hu996u0001g6 for ; Sat, 15 Apr 2017 12:59:31 -0400 (envelope-from ) Date: Sat, 15 Apr 2017 12:59:31 -0400 From: JeeStream To: Subject: Rip up those cable-bills and start binge-watching now. MIME-Version: 1.0 Content-Type: multipart/alternative; boundary="----=_Part_7_857239432.1492275559740" X-SMTPAPI: {"category": "20170415-125859-151-202"} List-Unsubscribe: Feedback-ID: 20170415125859151202 Message-ID: <0.0.0.0.1D2B609A6A0507A.4D3550@mail.yourstreamingnewupdates.top> X-Spam-Score: -0.5 (/) X-Spam_score: -0.5 X-Spam_score_int: -4 X-Spam_bar: / ------=_Part_7_857239432.1492275559740 Content-Type: text/html; charset=us-ascii Content-Transfer-Encoding: quoted-printable =20 Streaming-Updates=20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20
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T= HE future of television was meant to have arrived by around now, in a blood= bath worthy of the most gore-flecked scenes from ? Game of Thrones? . The h= igh cost of cable TV in America, combined with dire customer service and th= e rise of appealing on-demand streaming services as inexpensive substitutes= , would drive millions to ? cut the cord? with their cable providers. Custo= mers would receive their TV over the internet, and pay far less for it. Man= y obscure channels with small audiences, meanwhile, would perish suddenly. = So, at least, many in the industry thought. Instead, the death of old telev= ision has been a slow bleed. American households have started to hack away = at the cable cord, but the attrition rate is only about 1 a year. Televisio= n viewership is in decline, especially among younger viewers coveted by adv= ertisers. Yet media firms are still raking it in, because ad rates have gon= e up, and the price of cable TV continues to rise every year. The use of Ne= tflix and other streaming services has exploded? half of American household= s now subscribe to at least one? but usually as add-ons, not substitutes. O= verall, Americans are paying more than ever for TV. This cannot last for mu= ch longer. The fat, pricey cable bundle of 200 channels is fast becoming an= tiquated as slimmer streaming options emerge. Now two tech giants, Amazon a= nd YouTube (owned by Google), as well as Hulu, a video-streaming service th= at is jointly owned by Disney, Fox and NBC Universal, are negotiating to of= fer live television over the internet by the end of the year or early next = year. They would offer America's major broadcast networks and many popular = sports and entertainment channels, at a price that would cut the typical mo= nthly bill almost in half, to $40 or $50.

That threatens to upend wh= at was, and still is, the best business model in media history. The media c= onglomerates delivered a package of something for everyone? at first, at a = reasonable price. The audience kept on growing along with the number of cha= nnels, which was good for advertisers, for studios that produced shows, and= for sports leagues that sold broadcast rights. Cable operators and network= s enjoyed gross margins of 30-60 and merrily pushed new gear, such as digit= al video recorders, and still more channels towards their loyal customers. = They are becoming less loyal. The pace of cord-cutting has not been as fast= as many expected, but it has begun to quicken. The number of people leavin= g cable each year outnumbers those joining, and has done so since 2013. For= a while the losses were modest, at just over half a million households in = total in 2013 and 2014, out of 101m subscribers. Last year, however, tradit= ional pay TV suddenly lost 1.1m subscribers. Lots switched to an early inte= rnet ? skinny bundle? from Sling TV, a new product from Dish Network, a sat= ellite-TV provider. Investors panicked. When Bob Iger, chief executive of D= isney, acknowledged last August that people were severing the cord even wit= h ESPN, a sports network and the firm's most profitable media property, a m= edia rout ensued. Since then, shares in Disney and Fox have fallen by almos= t 20.

Those that do chop the cord almost never come back, joining th= e ranks of millennials who avoid signing up for cable in the first place, d= ubbed ? cord-nevers? by media executives. They are lost to the world of sub= scription video-on-demand: Netflix, Amazon Prime video, Hulu, HBO Now and t= he like, services that cost around $10 to $15 a month each.

To stanc= h this flow, cable operators can offer ? triple-play? packages that combine= broadband, television and telephone service, which gives them a pricing ad= vantage. They can also rely on older Americans. Older viewers watch more te= levision than any other group, they watch more of it than they used to, and= more are tuning in; and they are not going anywhere. Internet services may= also blunder as they go into TV-streaming. An internet service from HBO, o= wned by Time Warner, a media conglomerate, recently suffered a blackout jus= t as a much-anticipated episode of its ? Game of Thrones? was about to begi= n, enraging customers. Early adopters will sign up; others will wait and se= e.

But over time the changes threaten to cripple several actors that= now live off the big bundle: large media companies with weak programming, = like Viacom (the firm may sell a large stake in its film studio to Dalian W= anda Group, a Chinese entertainment conglomerate, to raise cash); small ind= ependent channels that have benefited from being part of the ? long tail? ;= and satellite operators, who have little to sell but TV. The winners and s= urvivors will be media companies who provide the most ? must-see? TV and th= e fewest unwanted channels. Coveted content will still be king, as seen in = the recent sale of a niche martial-arts league for $4 billion. Cable firms = can still earn their keep selling broadband internet and, perhaps, streamin= g services.
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