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Subject: Publishing Shifts | Pricing Guides | Improving Metadata
Date: Tue, 30 Oct 2018 14:44:51 -0600
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 What&rsquo;s in this Edition

How to Use eBook Editions to Improve Metadata Offerings 

The Shift of Publishing: How Ingram has Helped to Impact the Market 

What's Tech Got to Do With It? 

Library Pricing &ndash; What You Need to Know 


Holiday Book Buying Trends & Tactics You Can Use to Grow Your Sales 

Social Spotlight 

Holiday Sales Success 


How to Use eBook Editions to Improve Metadata Offerings
by Dmitri Barvinok, Front Edge Publishing


Publishers know eBook editions are a vital part of a book release. What you may not know is that the metadata for your eBook editions can open a doorway to valuable options on Amazon.com, BarnesandNoble.com and other retailers. That&rsquo;s especially true if your book has multiple contributors.


http://click.info.ingramcontent.com/?qs=89eca0097ee82bdf2f91a7a961f69cf5769a8e18fbdc403aa321ad06c5359aa3ccf9567aa9f2186c09435244ebdfe7a4506ee2b4c39631e2 
Read More 


The Shift of Publishing: How Ingram has Helped to Impact the Market

 The fact that books can now be delivered without inventory, without a sales force, and without a warehouse has made it possible for just about anybody to publish a book &ndash; established publishers no matter automatically dominate. So... we&rsquo;ve gone from a marketplace where only truly professional publishers could effectively get books to customers to one where their size, their lists, their sales forces, and their operational efficiencies give them much less competitive advantage.


http://click.info.ingramcontent.com/?qs=89eca0097ee82bdf889ab288304d24bd6724997e63ace50d4ada98066ac786cdd69b2dc8fc754d3075486c5fd92ed1453f1383a5dacf6f6e 
Read More 


What&rsquo;s Tech Got to Do with It?
Ingram Represents at Digital Book World 2018


For the first time, Digital Book World was held in Ingram's home town of Nashville! DBW18 took place at Music City Center from October 2-4. Recurring themes for this year's conference included: the rise of Audio, Voice-first technology, AI, Data and Discoverability, and Blockchain technology.


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Read More 


Library Pricing &ndash; What You Need to Know

 Publishers selling their eBooks through CoreSource library retail distribution channels now can offer different digital list prices to libraries and retailers.


 The publishing industry&rsquo;s primary argument for having a different (usually higher) eBook price to a library is that eBook files aren&rsquo;t subject to the same wear and tear as a physical book. Physical books with lots of checkouts get worn-out and re-ordered whereas eBooks do not. To make up for this potential lost revenue, some publishers may set higher eBook pricing for libraries.


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Download Library Pricing Guide 


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Watch Library Models Webinar 


Holiday Book Buying Trends & Tactics You Can Use to Grow Your Sales

According to Google Trends, online searches for "books" has spiked during the months of November and December for the past five years. This suggests that more shoppers are looking for (and purchasing!) books specifically during the holiday season. Whether consumers are buying books as gifts for others or for themselves (who doesn't need a break from holiday chores?), your holiday book sales strategy can capitalize on this trend.


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Read More 


Social Spotlight
Connect with us on social media.


Share with us your favorite book cover by using the hashtag #PublishingForeword and your post could be featured in the next newsletter.


 Holiday Sales Success

 Because of high seasonal demands placed on you, mail carriers, and our production facilities, please place your orders by the following dates so we can make our best efforts to get them to you in a timely manner.

Don&rsquo;t Miss Your Last Few Days to Use Promo Code STOCKUP.

Recommended Order Dates:

 Hardcover     November 26, 2018

 Paperback    December 3, 2018 


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Learn More 


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<div class="preheader" style="font-size: 1px; display: none !important;">Publishing Foreword | October</div>
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 What&rsquo;s in this Edition</h1></td></tr></table><!----><!----><table cellpadding="0" cellspacing="0" width="100%" class="stylingblock-content-wrapper" style="min-width: 100%; "><tr><td class="stylingblock-content-margin-cell" style="padding: 0px 15px; "><table cellpadding="0" cellspacing="0" width="100%" style="min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 10px; " class="stylingblock-content-wrapper camarker-inner"><table cellspacing="0" cellpadding="0" style="width: 100%;"><tr><td><table cellspacing="0" cellpadding="0" style="width: 100%;"><tr><td valign="top" class="responsive-td" style="width: 50%; padding-right: 5px;"><!----><table cellpadding="0" cellspacing="0" width="100%" style="min-width: 100%; " class="stylingblock-content-wrapper"><tr><td class="stylingblock-content-wrapper camarker-inner"><p class="p1" style="line-height: 19.5px;">
 <span style="font-size: 16px;"><b style="color: rgb(125, 192, 72);"><a href="#spotlight1" style="color: rgb(125, 192, 72);">How to Use eBook Editions to Improve Metadata Offerings</a></b></span></p><p class="p1">
 <u><b style="font-size: 16px; color: rgb(125, 192, 72);"><a alias="" conversion="false" data-linkto="anchortotext" href="#spotlight2" style="color:#7DC048;" title="">The Shift of Publishing: How Ingram has Helped to Impact the Market</a></b></u></p><p class="p1" style="line-height: 19.5px;">
 <u><span style="font-size: 16px;"><b><a alias="" conversion="false" data-linkto="anchortotext" href="#digital" style="color:#7DC048;" title="">What's Tech Got to Do With It?</a></b></span></u></p><p class="p1">
 <u><b style="font-size: 16px; color: rgb(125, 192, 72);"><a alias="" conversion="false" data-linkto="anchortotext" href="#library" style="color:#7DC048;" title="">Library Pricing &ndash; What You Need to Know</a></b></u></p></td></tr></table><!----></td><td valign="top" class="responsive-td" style="width: 50%; padding-left: 5px;"><!----><table cellpadding="0" cellspacing="0" width="100%" style="min-width: 100%; " class="stylingblock-content-wrapper"><tr><td class="stylingblock-content-wrapper camarker-inner"><p class="p1">
 <u><b style="font-size: 16px; color: rgb(125, 192, 72);"><a alias="" conversion="false" data-linkto="anchortotext" href="#news2" style="color:#7DC048;" title="">Holiday Book Buying Trends &amp; Tactics You Can Use to Grow Your Sales</a></b></u></p>
<p class="p1">
 <span style="font-size: 16px;"><b style="color: rgb(125, 192, 72);"><a href="#social-spotlight" style="color: rgb(125, 192, 72);">Social Spotlight</a></b></span></p><span style="font-size: 16px;"><b><a href="#news" style="color: rgb(125, 192, 72);">Holiday Sales Success</a></b></span><p>
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	<a name="spotlight1"></a>How to Use eBook Editions to Improve Metadata Offerings</h1><p style="margin-top: 0;">
	<i><b>by Dmitri Barvinok, Front Edge Publishing</b></i></p><p>
	Publishers know eBook editions are a vital part of a book release. What you may not know is that the metadata for your eBook editions can open a doorway to valuable options on Amazon.com, BarnesandNoble.com and other retailers. That&rsquo;s especially true if your book has multiple contributors.</p></td></tr></table><!----><!----><table cellpadding="0" cellspacing="0" width="100%" style="background-color: transparent; min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 10px 0px 15px; " class="stylingblock-content-wrapper camarker-inner"><table width="100%" border="0" cellspacing="0" cellpadding="0"><tr><td align="center"><table border="0" cellspacing="0" cellpadding="0"><tr><td class="innertd buttonblock" bgcolor="#7DC048" style=" border-radius: 3px; -moz-border-radius: 3px; -webkit-border-radius: 3px; background-color: #7DC048;">
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<table cellspacing="0" cellpadding="0" style="width: 100%;"><tr><td><table cellspacing="0" cellpadding="0" style="width: 100%;"><tr><td valign="top" class="responsive-td" style="width: 100%; padding-bottom: 3px;"><!----><table cellpadding="0" cellspacing="0" width="100%" style="background-color: transparent; min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 20px 20px 5px; " class="stylingblock-content-wrapper camarker-inner"><h1 id="spotlight2" style="font-family : arial, helvetica, sans-serif; font-size : 18px; color : #0F2D52; line-height: 1.25; margin-bottom: 5px; font-weight : bold; font-style : normal;  ">
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 The fact that books can now be delivered without inventory, without a sales force, and without a warehouse has made it possible for just about anybody to publish a book &ndash; established publishers no matter automatically dominate. So... we&rsquo;ve gone from a marketplace where only truly professional publishers could effectively get books to customers to one where their size, their lists, their sales forces, and their operational efficiencies give them much less competitive advantage.</p></td></tr></table><!----></td></tr></table></td></tr><tr><td><table cellspacing="0" cellpadding="0" style="width: 100%;"><tr><td valign="top" class="responsive-td" style="width: 100%; padding-top: 3px;"><!----><table cellpadding="0" cellspacing="0" width="100%" style="min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 0px 20px 20px; " class="stylingblock-content-wrapper camarker-inner"><table width="100%" border="0" cellspacing="0" cellpadding="0">
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 <a id="digital" name="digital"></a>What&rsquo;s Tech Got to Do with It?</h1><p style="font-size : 16px; margin-top: 0;">
 <strong>Ingram Represents at Digital Book World 2018
</strong></p><p>For the first time, Digital Book World was held in Ingram's home town of Nashville!  DBW18 took place at Music City Center from October 2-4.  Recurring themes for this year's conference included:  the rise of Audio, Voice-first technology, AI, Data and Discoverability, and Blockchain technology.</p></td></tr></table><!----><!----><table cellpadding="0" cellspacing="0" width="100%" style="background-color: transparent; min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 10px 0px 15px; " class="stylingblock-content-wrapper camarker-inner"><table width="100%" border="0" cellspacing="0" cellpadding="0"><tr><td align="center"><table border="0" cellspacing="0" cellpadding="0"><tr><td class="innertd buttonblock" bgcolor="#7DC048" style=" border-radius: 3px; -moz-border-radius: 3px; -webkit-border-radius: 3px; background-color: #7DC048;">
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 <a name="library"></a>Library Pricing &ndash; What You Need to Know</h1><p>
 Publishers selling their eBooks through CoreSource library retail distribution channels now can offer different digital list prices to libraries and retailers.</p><p>
 The publishing industry&rsquo;s primary argument for having a different (usually higher) eBook price to a library is that eBook files aren&rsquo;t subject to the same wear and tear as a physical book. Physical books with lots of checkouts get worn-out and re-ordered whereas eBooks do not. To make up for this potential lost revenue, some publishers may set higher eBook pricing for libraries.</p></td></tr></table><!----></td></tr></table></td></tr><tr><td><table cellspacing="0" cellpadding="0" style="width: 100%;"><tr><td valign="top" class="responsive-td" style="width: 50%; padding-top: 3px; padding-right: 3px;"><!----><table cellpadding="0" cellspacing="0" width="100%" class="stylingblock-content-wrapper" style="min-width: 100%; "><tr><td class="stylingblock-content-margin-cell" style="padding: 10px 0px 5px; "><table cellpadding="0" cellspacing="0" width="100%" style="background-color: transparent; min-width: 100%; " class="stylingblock-content-wrapper"><tr>
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	<a name="news2"></a>Holiday Book Buying Trends &amp; Tactics You Can Use to Grow Your Sales</h1><p>
	According to Google Trends, online searches for &quot;books&quot; has spiked during the months of November and December for the past five years. This suggests that more shoppers are looking for (and purchasing!) books specifically during the holiday season. Whether consumers are buying books as gifts for others or for themselves (who doesn't need a break from holiday chores?), your holiday book sales strategy can capitalize on this trend.</p></td></tr></table><!----></td></tr></table></td></tr><tr><td><table cellspacing="0" cellpadding="0" style="width: 100%;"><tr><td valign="top" class="responsive-td" style="width: 100%; padding-top: 3px;"><!----><table cellpadding="0" cellspacing="0" width="100%" style="min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 0px 20px 30px; " class="stylingblock-content-wrapper camarker-inner"><table width="100%" border="0" cellspacing="0" cellpadding="0"><tr><td align="center">
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	<a name="social-spotlight"></a>Social Spotlight</h1><p style="font-size: 15px">
	<b>Connect with us on social media.</b></p><p>
	Share with us your favorite book cover by using the hashtag #PublishingForeword and your post could be featured in the next newsletter.</p></td></tr></table><!----></td><td valign="top" class="responsive-td" style="width: 50%; padding-left: 0px;"><!----><table cellpadding="0" cellspacing="0" width="100%" style="min-width: 100%; " class="stylingblock-content-wrapper"><tr><td class="stylingblock-content-wrapper camarker-inner"><table width="100%" cellspacing="0" cellpadding="0"><tr><td align="center"><img data-assetid="36712" src="http://image.info.ingramcontent.com/lib/fe8e15707361037573/m/1/3eea039e-ddfe-48a0-a2b6-634acbb6f74d.jpg" height="500" width="677" style="display: block; padding: 0px; text-align: center; height: auto; width: 100%; border: 0px;"></td></tr></table></td></tr></table><!----></td></tr></table></td></tr></table></td></tr></table><!----><!---->
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 <a name="news"></a> Holiday Sales Success</h1><p>
 Because of high seasonal demands placed on you, mail carriers, and our production facilities, please place your orders by the following dates so we can make our best efforts to get them to you in a timely manner.</p><p style="color:#7DC048">
 <b>Don&rsquo;t Miss Your Last Few Days to Use Promo Code STOCKUP.</b></p><p>
 <b>Recommended Order Dates:</b><br>
 Hardcover &nbsp; &nbsp;&nbsp;November 26, 2018<br>
 Paperback &nbsp; &nbsp;December 3, 2018&nbsp;</p></td></tr></table><!----><!----><table cellpadding="0" cellspacing="0" width="100%" style="background-color: transparent; min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 5px 0px 15px; " class="stylingblock-content-wrapper camarker-inner"><table width="100%" border="0" cellspacing="0" cellpadding="0"><tr><td align="center"><table border="0" cellspacing="0" cellpadding="0"><tr><td class="innertd buttonblock" bgcolor="#7DC048" style=" border-radius: 3px; -moz-border-radius: 3px; -webkit-border-radius: 3px; background-color: #7DC048;">
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