Received: from nobody by stodi.digitalkingdom.org with local (Exim 4.76) (envelope-from ) id 1T6MFz-0000ha-Ud for lojban-newreal@lojban.org; Tue, 28 Aug 2012 06:55:04 -0700 Received: from em-sm4-109.mktomail.com ([199.15.212.109]:60975) by stodi.digitalkingdom.org with esmtp (Exim 4.76) (envelope-from ) id 1T6MFi-0000gq-QU for lojban@lojban.org; Tue, 28 Aug 2012 06:54:54 -0700 Received: from mktomail.com ([172.25.6.140]) by em-sm4-109.mktomail.com (StrongMail Enterprise 4.1.1.6(4.1.1.6-56715)); Tue, 28 Aug 2012 08:53:48 -0500 X-VirtualServer: vsg-sm4-107, em-sm4-109.mktomail.com, 172.25.6.109 X-VirtualServerGroup: vsg-sm4-107 X-MailingID: 1260868126::pedowitzavectraBetacust-2476-6560-0-1757-prod-1611::1611::0::197128-1::67102 X-SMHeaderMap: mid="X-MailingID" X-Destination-ID: lojban@lojban.org X-SMFBL: bG9qYmFuQGxvamJhbi5vcmc= DomainKey-Signature: a=rsa-sha1; c=nofws; s=M1; d=avectra.com; q=dns; b=NkrX4HgnS8bcoN72v6zZz31M0Mu0vJ8KLy8kLKjDIc+umX2gY2KuHAU+eHdmWvx0K0OKURtyonOf/X4MAc25H+u67k60uRS5Akso2huK4y/U1tl1PAHzhY4pBt0RmP34T37cUP1514Pe0MwbO1C+bEEAgnjcuRzGwQHBihnaefw= DKIM-Signature: v=1; a=rsa-sha1; c=simple; d=avectra.com; s=M1; i=@avectra.com; h=Content-Transfer-Encoding:Content-Type: X-Report-Abuse:Reply-To:MIME-Version:Message-ID:Subject:Date:To: From; bh=3Ro9SLPLtkZ3UeGSZ9tZXL/6OQU=; b=wZ4gXG2sfgAchwnlJBYwSks hkm4r87onDsJcsK6H6wASNTckbeF5UpeNBslys3xX/ZMG6cBhMTreYgCIdTx7ILI Z4h0DE3Yb7pffJ1nLF2N+Pwxf/ESYvXV88EBviW++qpjCWCHCWidrcO9LcS4COxB j1boOPmToVnx7ImjZskQ= Content-Transfer-Encoding: 7bit Content-Type: multipart/alternative; boundary="----=_NextPart_001_AEA6_74B0DC51.19495CFF" X-Report-Abuse: Please report abuse here: http://www.marketo.com/policy Reply-To: success@avectra.com MIME-Version: 1.0 Message-ID: <1260868126.67102@avectra.com> Subject: Associations: Start with Social Media or Social CRM? 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Content preview: To view this email as a web page, go to the following address: http://success.avectra.com/index.php/email/emailWebview?mkt_tok=3RkMMJWWfF9wsRokv6vPZKXonjHpfsX54ussW6%2Bg38431UFwdcjKPmjr1YIGScV0dvycMRAVFZl5nRxdHu%2BCdZRa%2B%2BNYCFWgWQ%3D%3D [...] Content analysis details: (1.1 points, 5.0 required) pts rule name description ---- ---------------------- -------------------------------------------------- 1.2 RCVD_IN_BL_SPAMCOP_NET RBL: Received via a relay in bl.spamcop.net [Blocked - see ] -0.0 RCVD_IN_DNSWL_NONE RBL: Sender listed at http://www.dnswl.org/, no trust [199.15.212.109 listed in list.dnswl.org] -0.0 T_RP_MATCHES_RCVD Envelope sender domain matches handover relay domain -0.0 SPF_PASS SPF: sender matches SPF record 0.0 HTML_IMAGE_RATIO_06 BODY: HTML has a low ratio of text to image area 0.0 HTML_MESSAGE BODY: HTML included in message -0.1 DKIM_VALID_AU Message has a valid DKIM or DK signature from author's domain 0.1 DKIM_SIGNED Message has a DKIM or DK signature, not necessarily valid -0.1 DKIM_VALID Message has at least one valid DKIM or DK signature ------=_NextPart_001_AEA6_74B0DC51.19495CFF Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: 7bit Content-Disposition: inline To view this email as a web page, go to the following address: http://success.avectra.com/index.php/email/emailWebview?mkt_tok=3RkMMJWWfF9wsRokv6vPZKXonjHpfsX54ussW6%2Bg38431UFwdcjKPmjr1YIGScV0dvycMRAVFZl5nRxdHu%2BCdZRa%2B%2BNYCFWgWQ%3D%3D To better serve your members and recruit new ones, should you first set up a Social CRM infrastructure to guide and support your efforts, or would it be better to dive right into Social Media and learn as you go? It’s a classic chicken/egg conversation, and both schools of thought have their merits – should member-based organizations: 1) first set up a Social CRM infrastructure for organizing their social media efforts and tracking its effectiveness, or 2) begin participating in those social media networks that seem to make the most sense for their members and use early results to formulate a social strategy? There are strong arguments for both approaches - read this August 2012 article in Social CRM Insider http://socialcrminfo.com/which-came-first-social-crm-or-social-media/ to help you decide which fits your association! http://socialcrminfo.com/which-came-first-social-crm-or-social-media/ The Great Debate: Create a Social CRM infrastructure first vs Learn by Doing, then Organize Read “Which Came First – Social CRM or Social Media http://socialcrminfo.com/which-came-first-social-crm-or-social-media/” to help choose your approach! 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 Which Came First - Social CRM or Social Media?

To better serve your members and recruit new ones, should you first set up a Social CRM infrastructure to guide and support your efforts, or would it be better to dive right into Social Media and learn as you go?

It’s a classic chicken/egg conversation, and both schools of thought have their merits – should member-based organizations:

1)  first set up a Social CRM infrastructure for organizing their social media efforts and tracking its effectiveness, or

2) begin participating in those social media networks that seem to make the most sense for their members and use early results to formulate a social strategy?   

There are strong arguments for both approaches - read this August 2012 article in Social CRM Insider to help you decide which fits your association!

 

Read Now

The Great Debate:

Create a Social CRM infrastructure first
vs
Learn by Doing, then Organize

Read “Which Came First – Social CRM or Social Media” to help choose
your approach!



 

Avectra   |   7901 Jones Branch Drive, Suite 500 McLean VA 22102   |   855-AVECTRA

 

If you no longer wish to receive these emails, click on the following link: Unsubscribe

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